Thursday, June 3, 2010

PRACTICE WHAT YOU PREACH

Back in April of 2009, I posted an article entitled “Spring Cleaning Your Website” on this Blog. Well, I am here to say that I am finally practicing what I preach. When I started APT Web Design (AWD), one of the first websites that I produced was one for my own business (apt-webdesign.com); the site was launched in September of 2006. Well, that was three and a half years ago and only now have I finally gotten around to updating that website.

Since APT Web Design has been in business, about 50% of our clients had existing websites and for various reasons wanted a do-over. Interestingly, two clients actually wanted to drop eCommerce from their sites because they said it was more hassle than it was worth. Of the clients desiring a facelift for their websites, the look-and-feel of their sites had not been updated for an average of three to four years. That puts me right on average for a do-over.

It was not that I was unhappy with the look and feel of the AWD website, I just knew it was time to make some changes and in doing so, provide, as minimal as it is, a somewhat different look and feel. I retained the same basic color scheme, but went from a rounded-corner layout to a bordered-box format. Since I started thinking about a website refresh, other changes came to mind. I also broke out my blog-link and affiliate links from being buried on the About Us page to a link in the main menu on every page. And, I added an FAQ page to hopefully make more information about websites and how AWD operates to both current and prospective clients.

So now, having completed my modest website make, I have both a sense of accomplishment as well as the satisfaction that I indeed have practices what I’ve preached.

Take a look: apt-webdesign.com



      :~) Les..